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Showing posts with label Advertising. Show all posts
Showing posts with label Advertising. Show all posts

Tuesday, 11 August 2009

Art & Copy

Hate advertising? Make better ads





ART & COPY is a powerful new film about advertising and inspiration. Directed by Doug Pray (SURFWISE, SCRATCH, HYPE!), it reveals the work and wisdom of some of the most influential advertising creatives of our time -- people who've profoundly impacted our culture, yet are virtually unknown outside their industry. Exploding forth from advertising's "creative revolution" of the 1960s, these artists and writers all brought a surprisingly rebellious spirit to their work in a business more often associated with mediocrity or manipulation: George Lois, Mary Wells, Dan Wieden, Lee Clow, Hal Riney and others featured in ART & COPY were responsible for "Just Do It," "I Love NY," "Where's the Beef?," "Got Milk," "Think Different," and brilliant campaigns for everything from cars to presidents. They managed to grab the attention of millions and truly move them. Visually interwoven with their stories, TV satellites are launched, billboards are erected, and the social and cultural impact of their ads are brought to light in this dynamic exploration of art, commerce, and human emotion.

Brand-led barcodes

As Silus at JKR comments, "Esquire magazine has been quietly playing with its barcode for a while, tailoring it to each month’s big feature. Having a little fun is a great way to imbue a brand with soul, and all the better for being discovered rather than telegraphed. Below are some more neat examples:"



Saturday, 18 July 2009

I never get excatly what i want

i wanted to be an art director.
dan sudah apply beberapa kali ke beberapa tempat.
dan saya gamau jadi copywriter.
krn menurut saya gak ada kerjaannya.

i was wrong.
iseng2 ngelamar copywriter karena hopeless.
keterima.
dan susah juga.
jadi senang, karena pandangan saya salah.

Monday, 27 April 2009

Monday, 8 September 2008

Pencerahan

saya mendapatkan pencerahan.

tadinya bingung mau kerja apa.

1. suka ilustrasi.
2. seneng iklan.
3. demen nulis.

terus gara-gara lihat ini,

jadi bersemangat, dan menyadari, 'ini dia....'

i love illustrated ad!

Wednesday, 26 September 2007

Barking for something?


Here's what i'm gonna do: take out that silly mask, carry him to the living room, roll him in the carpet, and just say,"nice try"